top of page

Hello Gorgeous Soul
Welcome to My World
​
.jpg)
xoxo Heather Fin
I'm a holistic business & purpose coach for soul-led women wanting to build wildly successful businesses without sacrificing nervous system health or dream life goals in the process
I help you turn your purpose into your coaching niche and create your money-making career around what sets your soul on fucking fire!

Welcome to the Tribe

GET TO KNOW ME
FAVE FOOD
Sushi & Ramen
FAVE VACAY DESINTATION
Laguna Beach, California
REASON BEHIND THIS BIZ
Changing women's lives

"the dreams choose the dreamer, not the other way around"
And lots of it...
My Purpose Story
I started this business because I struggled to find my purpose after I was almost bedridden from breathing in some toxic mold at the condo I lived in to save up for my first house...
Who knew breathing in some musky air could make me allergic to my job as a hairdresser and make me no longer able to work full-time at the hair salon I owned?
​
I had to choose to walk away from EVERYTHING I had ever built and give up my high-cash days as a successful stylist... ($300-$1,000 kind of days)
​
Later, I discovered how expensive healing would be and needed to find a new way of making moolah...
So...

I did what any broke girl trying to uplevel her life would do
And I started my own online business!
I niche jumped a lot...
So the story continues...
I'd like to say it was that easy, but it took a lot of dark nights of the soul, crying to my husband, wiping mascara off the bathroom floor, and somehow always picking myself back up.
​
"Why can't I decide what I want to do??"
​
Was a common theme that would pop up in my oh-so-helpful mind on the journey... it didn't help that I was dealing with my health falling apart at the same time as my life and career falling apart; the chronic anxiety and depression sure didn't make it easier either...
I've always been multi-passionate, and coming up with business ideas happens to be one of my gifts, so it wasn't that I couldn't come up with ideas...
I couldn't stick to them.

I was lost as fuck...
If this is you right now babe
I feel you, I see you and I believe in you
I was ignoring my calling
What was the problem?
The problem was that I kept ignoring the tug at my soul; something in me felt like there had to be a reason I went through so much shit (you got the short & sweet version btw).
​
But I kept going back to things that felt comfortable, easy, and safe...
I was playing small, I was doubting my full potential, I was limiting myself

But then...
Ignoring my calling became impossible
It always led me back here to my soul work
Hello Purpose Coaching!
Purpose is my Purpose
After much nervous system work, journaling, and soul-searching, I knew I wanted to help women who felt lost like I did.
Knowing my natural gift for coming up with business ideas, my strategically wired brain, and my love for spirituality and nervous system health, I had to make it all coexist somehow.


Who knew I would find healing along the way...
The part of me that could dream came back to life.
The part of me that felt like I mattered was seen again.
And my belief in myself came alive again​
​
Note to my past self and to YOU:
​
"You have a wildly beautiful purpose that is waiting for you to step into it!"
%20(6).png)
bottom of page